The Antigonish Reel is an independent community information utility, built and run right here. We offer practical local details and events in one place, free for everyone and designed for Antigonish and nowhere else. Keeping it going takes real money and real hours, and sponsoring the Reel can help carry that cost: you get a reliable placement in front of readers who already come here for practical hyperlocal information, and a hand in building something lasting. The Reel isn't being built for its own sake: it's for the people who keep this community going, our business owners, families, artists, educators, travellers, and everyone in between.
Get in touch
Built in Canada. Operates in Canada. Owned by Canadians.A hundred years ago, times here were hard, and Antigonish answered with a simple idea: ordinary people in small places can run their own affairs. Out of that came the study clubs, the co-ops, and the credit unions.
The Reel comes out of that same tradition: local information, kept in one calm place and looked after by someone who lives here.
Most of what happens here gets announced on platforms owned somewhere else, and mostly that works. But an algorithm decides who sees a notice, and years of a group's records sit on servers in another country.
The Reel is the other half of the deal: a public record that stays public, free to read, and kept on Canadian infrastructure.
Checking and updating useful local information, every day: hours, events, notices, and the answers people actually look for. Source checks, corrections, and reviewing what the community sends in, by hand, every day of the year.
Maintaining the site, its two dozen credited sources, and the permanent record. Hosting, domain, and backups, all paid for here and all on Canadian infrastructure that answers to nobody else.
Making practical improvements where they are needed, decided by what the community uses, not by what an algorithm rewards. New tools, new coverage, and bringing more of the Reel's technology home to Antigonish.
Starting at
$100 per month
For businesses and organizations that want readers to remember them over time.
Rotating placement, $100 a month or $275 for three months paid in advance. A fixed position on a busier page, such as Home, the Sport Hub or the Directory, is $150 a month or $400 for three months.
$250 per month
For an organization with useful, continuing local-reader information, such as a tourism authority or regional institution.
Three-month pilot: $650 upfront. Includes one scheduled monthly refresh. One Spotlight partner at a time.
Prefer to write to us directly? sales@antigonishreel.ca
$75 per week
For an event, opening weekend, workshop, sale, or seasonal reason to visit. Ordinary event listings stay free.
A short, scheduled feature with one image, one link, and the practical details readers need.
No paywall, no tracking, no visitor profiles, and no data sale.
No third-party ad networks. No cluttered banner ads.
Book by the week or month. Three-month Spotlight pilots are paid upfront. Renewals are never automatic.
Payment is due before a placement goes live. Interac e-transfer is simplest; another arrangement can be made if needed.
A placement that has gone live is not refundable. A booking that has not started yet can be cancelled.
We confirm the wording, dates, image, and destination link before anything is published.
For now, The Reel is one person, a lot of late nights and more coffee than you'd think possible. I built it because I think Antigonish deserves one calm place to see what's happening in our own backyard, and because I believe a community like ours should stand on its own instead of renting our story from companies that have never been here.
That's an old idea in this town. A hundred years ago, people here decided that ordinary folks in small places could run their own show, that they could sell their own fish, and they did the hard work to prove it. The Reel is my small contribution to that tradition: our community's information, gathered by someone who lives here and answerable to nobody else. And it's ready to be more than just one person.
Running it takes real money and real hours, and I cover both myself so the Reel can stay free to read, with no tracking and no paywall. If your business wants to help carry it, I'd genuinely like to hear from you. And if you just keep using it and telling your neighbours about it, that helps too.
Thanks for reading,
Colin Duggan
